During the workshop, you'll learn:
The exact roadmap that grew ASTON to 1M followers
How to identify mistakes that's stunting your growth
Your first steps to TikTok success
How to make content the algorithm pushes
The system ASTON uses to never run out of content
Leverage TikTok to increase your Spotify streams
Get the exact steps that got this musician
1 M TikTok followers in 9 months
ASTON, the rising duchess of pop, released her debut song in February 2021. She wasn't entirely happy with the result and knew she needed a bigger audience. So, she jumped on TikTok.
9 months later, she had 1M TikTok followers, nominated as TikTok's songwriter of the year, more than 1.5M Spotify streams, and a new appreciation for leveraging social media to grow her music career.
If you're looking to leverage TikTok to grow your fanbase, join this masterclass with former label exec, Amber Horsburgh. She'll outline ASTON's exact roadmap to go viral on TikTok and marketing strategies that major labels use to maximize an artist's success on TikTok.
This workshop will be up for one week only
Revisit while you can!
Co-presenter
Amber Horsburgh
Former SVP for Strategy at Downtown Records and founder of Deep Cuts - an online course that teaches independent musicians how to get their music heard by millions by using major label tactics.
Amber has spent 10+ years developing strategies for global music brands, labels, and artists including Interscope, Atlantic, Spotify, YouTube Music, Chet Faker, Smino, Mura Masa and Miike Snow.
Previous & Current Clients
Allday
Ant Beale
Autre Ne Veut
Brett Dennen
Chet Faker
Cold War Kids
Cub Sport
Electric Guest
Elohim
Goldroom
Miike Snow
Mura Masa
Nba YoungBoy
Niia
Nombe
Smino
SOFI TUKKER
Tei Shi
Tkay Maidza
The Academic
The Starting Line
Tommy Genesis
White Denim
YACHT
Spotify
SoundCloud
YouTube Music
Sonos
Google Play
MTV
Downtown Records
Atlantic
Interscope
Here's what other people have to say about the workshops:
Want more?
Join our intensive course.
The Fanbase Accelerator is now open for July 2022 cohort enrollments.
This 4-week intensive program promises independent artists will get their music on playlists, radio, or in media. Or your money back.
01
Nail your brand
You've got killer tracks. The look is great. You know what you want. But, you just don't know how to explain it that gets other people excited. We fix that.
02
Write pitches that get responses
Get the exact pitch template that took one student from booking 5 shows in 10 years to 10 shows in 1 month.
03
Build a release timeline that scales
If you get to release day overwhelmed, get my release blueprint used at Atlantic, Interscope, and Downtown Records to cruise into New Music Friday confident.
04
Get your music heard by millions
Learn the 7-fan system that puts you on the fastest path to get your music heard by millions by working with industry gatekeepers at radio, venues & Spotify.
"The School of Deep Cuts is a massive cheat sheet."
- Corbu (Band, NYC)
SEEEE YA THERE x
© Copyright 2021 Amber Horsburgh. All rights reserved.